Email Series: Imagining the World Anew
“Historically, pandemics have forced humans to break with the past and imagine their world anew. This one is no different. It is a portal, a gateway between one world and the next.”
2/2/2021
Dear Clients, Partners and Friends,
The need for spaciousness, breathing room, and expansive imagination is growing more urgent as we continue to navigate various complex transitions.
In 2020, PJS Consultants worked hard to stay focused, to stand strong in the face of whatever might come next. We were determined to live into the moment and to take advantage of the gifts that these times offer. History teaches us that during the toughest of times, voices that were previously silenced might be heard; innovation might be sparked; and true change might occur.
Throughout 2021, PJS Consultants will continue to lean into our calling while tuning into and deeply honoring the influences of this time—the COVID-19 pandemic; the ongoing pursuit for justice for all in the face of white supremacy; and the evolution of our outdated economic system, among other factors. As we find our way through this time that will surely be analyzed for years to come, an opportunity for transformation lies before us, if we listen and allow ourselves to be guided by our deep truths.
We believe that your story and your written brand—guided by your truths—light the path forward for your clients, partners, and supporters. PJS Consultants is here to support you as you brighten that light by continuing to tailor and adapt your brand.
As we support you, we also consistently work to refine our brand in service of our own truth: the importance of liberating stories and elevating voices. Our vision to restore humanity in marketing has not been interrupted by the surprises of 2020 and early 2021, but rather sharpened. We will continue designing integrated marketing campaigns and narrative change agendas to shift mindsets both inside and outside of organizations. We invite corporations that made grand statements in June and July to now do the work of implementing inclusive narratives and marketing communications strategies and practices that do not recreate—but rather interrupt—the harm caused by dominant industry practices. If you know of a company that is ready to step forward, please direct them to our website and/or make an introduction.
Today we release the final installment of our 5th anniversary video case study collection. PJS Consultant dana e. fitchett reflects on our internal culture and talks about how our organizational values guide our practice and client engagement strategy. Click here to watch and listen.
As we journey forward, know that you are not alone and that with every challenge is the gift of learning.
We support you in answering the call to fulfill your purpose.
Respectfully yours,
Precious and the PJS Consultants Team